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unixronin: Galen the technomage, from Babylon 5: Crusade (Default)
Unixronin

December 2012

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Monday, March 9th, 2009 07:36 pm (UTC)
I predict that as more and more consumers are bit by the DRM discontinuance problems, it will go away.

...

For about a year. Maybe 2. Then somebody will say "Hey! You know what!"
And it'll be back. It's a cycle, and it'll be back, soon enough.

For every customer who's been bit, and who swears bitterly is a person who sees their hard work "being stolen", and insists on preventing that. For every 2 people unable to use their purchased product, there's 4 who say "I'm not a pirate, I don't see the problem."

DRM (or as we used to call it, Copy Protection) is an idea that seems so wonderful that there will always be people pursuing it.
[quick googling]

OK, somebody I know used to work at a company famous for their DRM. When they reporting about $200M in profit, they were spending $40M on attempting to outwit hackers and changing the codes, so to speak. They could have increased profitability by 20%, but that wasn't as important as blocking those dammed hackers!
Monday, March 9th, 2009 07:50 pm (UTC)
Two words: "Target fixation (http://en.wikipedia.org/wiki/Target_fixation)."
Monday, March 9th, 2009 10:09 pm (UTC)
The cost is the other side of the equation. Only those players in it for the long haul, or with a failing business model, can afford to pursue the escalation of copy protection vs breaker. I heard that copy protection sophistication increases linearly, while cracking schemes are squared. There is this business downturn going on right now. Some Harvard MBA is going to look at the ongoing costs of adding copy protection vs ... What? What is that money buying the company? Quantify it, if you can. And it produces ill will over time. It may keep trying to come back, but most reputable companies will move away from it.

It is still an attempt to revoke my rights as a consumer. They want my money, they respect my rights.