And it's more than half rhetorical, inspired by a mention on a mailing list of selling your house yourself, and advice on preparing to do so.  Right there on the list of to-do's, sure enough, was"de-personalization".
I've always wondered about that.
Why is it that, when endeavoring to convince some person that your house is a place they want to live in, the first thing a realtor will advise you to do is to remove all personal touches and turn the house into a bland, sterile, cookie-cutter place that you wouldn't want to live in?
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The bigger issue, though, is bad smells. Catbox, mold, mildew, anything like that. People buy houses because of how they feel when they're in the house, most of the time.