I hate outfits that have some cute mnemonic for their phone number (not that I'd mention, say, 1-800-SPRINT1 by name), but won't print the actual number next to it for those of us weirdos who have, like, NUMBERS on our phone dials, not letters, and don't spend enough weeks per day (no, that's not a typo) texting for the "Oh, S-P-R is 7-7-7" to have become reflexive.
The phone system works on NUMBERS, goddamnit. (Voice-dialling cell phones aside.) Show me your cute mnemonic if you want, but the important part is the NUMBER.
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hence Pennsylvania 6-5000 and the 'prior to 1970s' tendency for all exchanges to be characterized by a word that represented the first 2 numbers and 5 numbers afterwards.
there are still ads on older buildings around here that say things like "call LExington 9-3550 today!"
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About twice a week I borrow somebody's cell phone to figure out a 1-888-NUMBER1